About us

Andres Naranjo. Creative Director of UANA by Wanaawaa.

Andrés Naranjo is an industrial designer graduated from the Pontificia Universidad Javeriana, with a master's degree in Eco-Design from the Polytechnic University of Turin, Italy, obtained through a double-degree scholarship. He complemented his education with studies in pattern making, fashion communication, coolhunting, and marketing, building a solid foundation where creativity, technique, and innovation converge.

From a young age, he felt a special connection to fashion, driven by the family business led by his mother and sister in the Bogotá "madrugón" market. After completing his studies in Italy, he decided to start his own business designing sustainable accessories made from fabric scraps, under the concept of “Made in Colombia.” These pieces were successfully sold wholesale, marking his formal entry into the fashion world.

Later, he officially joined the family business, where he developed a line of blazers that expanded his involvement in the brand. During the pandemic, he took on the role of Creative Director at WANAAWAA, leading both the design of collections and the visual identity, branding, and the development of a specialized textile printing unit. There, he applied his graphic knowledge and artistic sensitivity to create unique prints that strengthened the brand's DNA.

Among his most notable projects is the capsule collection "El Madrugón," inspired by urban life in downtown Bogotá and developed alongside Pilar Castaño as part of the Proyecto Puente at BFW 2024. He also presented "El Trasnochón – Ritmo Metropolí" at Bogotá Fashion Weekend, a runway show that paid tribute to street vendors and the nighttime dynamics of urban commerce.

Recently, he participated in a call for Marie Claire, presenting a design inspired by Colombian coffee, a symbol of identity and cultural richness. As a natural evolution of his creative proposal, he launched the "UANA by Wanaawaa" line, where he blends local stories, contemporary design, and sustainability. His work positions him as a reference for authentic design, with an innovative vision deeply connected to the Colombian cultural context.

 

UANA by Wanaawaa

UANA is designed for those seeking fashion with purpose, conscious and responsible. Through textile printing and design, we transform each garment into a story, turning cultural heritage into a unique expression. We produce on demand, creating exclusive pieces for those who value the process and wish to stand out with their own identity, inspiring each person to express their essence with authenticity and pride.